The Product Launcher.net

Online Music Marketing, Product Launch Preparation, Product Launch Management

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Entries Tagged as 'Blog'

Music Promotion Online – Do Friend Adders Really Work?

July 20th, 2010 · 1 Comment · Blog

Music Promotion Online can be a really time consuming task which is why most bands AND Music Internet Promotional Companies will use friend adder software. The question is not does this software work, because it does. I have even used it to increase  artists ( whom I won’t mention here) fanbases to 1,000 per week [...]

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CD Release VS. CD Launch

June 26th, 2010 · 2 Comments · Blog, New Music Marketing

The Product Launch Formula is a proven strategy directly responsible for over $200 Million dollars in sales from product launches. A product launch is a carefully controlled, strategically coordinated release of a product or service specifically designed to achieve maximum sales velocity (and profitability) in the marketplace. The goal of a product launch is to [...]

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How To Market Like Nine Inch Nails

March 7th, 2010 · No Comments · Blog

I went into my Awebber account  and I just happened to catch this post  regarding Nine Inch Nails.  It struck me because it was about 1 week from the time I posted my original article about how an artist can build a good business without a Record Company. This article references email marketing campaigns, list [...]

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How an Artist can build a Sustainable Business without a Record Company in 2010

February 13th, 2010 · 10 Comments · Blog, Online Music Marketing

Few would argue that back in the day, the Record Companies were the gatekeepers between the artists and their audience. Now it’s very easy and relatively inexpensive for an artist to record and produce a record independently, secure independent distribution channels or distribute their music electronically online. Because of the internet, the distribution channel is [...]

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Increase Your Business With Web Video

January 21st, 2010 · 2 Comments · Blog

Online videos offer  one of the best platforms for connecting with your customer and building a solid clientele. It is becoming the newest and innovative  marketing medium allowing business owners to communicate with their viewers on many different levels using music, visual imagery and visual text. Online video allows you to reach out to the [...]

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Video Marketing-The New Era of Marketing

January 21st, 2010 · No Comments · Blog

Video marketing is a relatively new trend in the area of ever-changing, innovative marketing strategies. It’s at the intersection of digital video and traditional internet marketing strategies. Traditional internet marketing, or Web 1.0 marketing, involved  marketing through static interaction, like text based web pages.  Web 2.0 has turned this concept on its head. Potential customers [...]

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The Importance of the Product Launch Checklist

January 4th, 2010 · 2 Comments · Blog

While new products are the lifeblood of any business, launching them is a risk as well as an opportunity. Predicting consumer response can be uncertain, yet overproduction or underproduction can kill a product. Misses on marketing –whether it be in positioning, messaging, marketing mix, or the level of marketing spend –can also send a product [...]

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